Tuesday, April 27, 2004

Work Is Your Nemesis

In what has to be one of the most bizarro website promotions ever designed for a theme park, Alton Towers has created a website, www.ihatework.co.uk, that encourages people to skip work and come to play there instead. Customers are invited to download a discount voucher and sneak out of the office, but not before emailing everyone they know to encourage them to also be lazy bastards.

If your theme park website promotion is tacky enough to be reported on by major media outlets, and also gets forwarded to us as a joke by two different friends of ours who care and know almost nothing about amusement parks, you probably just made the ARN&R Site O' the Weak.